Documentation updates

November 2019 Week 2

Recommendation dashboard

Understand the workings of the new recommendation dashboard that provides valuable insights into the success of your recommendation engines.

November 2019 Week 1

Customer properties synchronization

Find out about how to make sure that all of your data are being consistently stored across multiple tracking systems.

Email list hygiene filter

Read on how to filter your customers on a project level so that you prevent damage to your domain reputation caused by sending to inactive users.

Experiments

Read about the updated version of Experiments.

October 2019 Week 5

Facebook Lead Ads

Learn how to integrate Facebook Lead Ads with Exponea. Lead ads serve as the best way to run lead generation campaigns on Facebook and Instagram.

Shopify integration

Learn how to integrate your Shopify account with Exponea to make use of all the collected data.

October 2019 Week 4

Email dashboard

Understand the workings of the new email dashboard that provides valuable insights into the success of your email campaigns.

Universal link support

Find out about how to improve the user experience while using Expona e-mail links to open your native application.

October 2019 Week 3

Merging

Find out how soft IDs tracked from multiple different devices can merge into a single customer.

October 2019 Week 2

GDPR: Right to erasure

Read about what to do if your customers ask you to delete their personal data.

GDPR: Right of access

Find out how to comply with a customer's request to access their personal data.

Optimal email time

Discover the optimal email time feature which maximizes the chances that your customers open and click on the links in your emails.

SMS campaigns

An article explaining one of the available campaign channels in Exponea.

October 2019 Week 1

Recommendations business guide

We have completed a guide for our recommendations engines to empower you in making the most of our AI-driven approach to marketing.

GDPR: Data minimization

Find out what should be retention periods and how to set expiration dates for your data.

GDPR: Managing PII

Learn what should be understood as personally identifiable information and how to minimize access rights to this data.

GDPR use cases

Improve your understanding of how should GDPR principles be applied in practice on three use cases in Exponea.

Email integration process

This article gives you an overview of the email integration process together with the explanation of the main terms and concepts.

September 2019 Week 4

Purchase to session start funnel

Create an overview of what do customers do on your website after their first purchase and hence find out whether you should make adjustments to your conversion strategy.

Cohort analysis

This use case allows you to find out how is your ability to convert first-buyers into regular customers.

September 2019 Week 3

Campaign calendar

An article concerning a new (beta) feature in Exponea, which enables you to plan and manage your campaigns even more effectively than before.

Non-flickering experiments

An article about a relatively new solution of non-flickering experiments in Exponea, essentially improving the speed of Experiments.

September 2019 Week 2

Product Discovery

A new article lists multiple business use cases on how to effectively allow your customers to find new products through your recommendations.

Purchase frequency segmentation

An article about a purchase frequency segmentation and its implementation in Exponea. This analysis provides an overview that will allow you to better understand your customers' habits by breaking down your customer base by the number of orders they made during a specific time period.

September 2019 Week 1

Low voucher stock notification

A guide that walks you through the setup of low voucher stock notification, which will automatically let you know that the number of vouchers in your campaigns is running low by sending automated emails.

Automated email follow-ups

An article elaborating on various possibilities concerning the automatization of follow-up emails together with guides on how to implement them in Exponea.

Time between purchases report

A guide on how to create this report, which helps you analyze the frequency of purchases made by customers. That is helpful also for designing future campaigns.

Jinja blocks

A guide explaining the powerful Jinja blocks that enable you to include logic, control flow, and much more in your Jinja templates.

Jinja: Functions on data types

A guide that walks you through all of the functions available in our implementation of Jinja that empower you to easily manipulate the content of your variables.

Useful Jinja Macros

A guide that explains the most commonly used macros to help you save time while implementing commonly used templates.

Documentation updates


Suggested Edits are limited on API Reference Pages

You can only suggest edits to Markdown body content, but not to the API spec.