COVID-19 Reactivation Email Campaign

Reactivation email campaign allows you to reach out to an inactive part of your email base in the hunt for additional transactions and revenues.

Importing the Reactivation Email Campaign

In order to import the package, copy the following JSON code into a text file and import it following the guide in the Initiatives article.

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href=\\\"https://www.exponea.com\\\" target=\\\"_blank\\\" style=\\\"font-family:Verdana; color:#1c1733; text-decoration: none; text-align:center;\\\">NEW ON STOCK</a></th>\\n    <th style=\\\"width:25%; vertical-align:middle\\\"><a href=\\\"https://www.exponea.com\\\" target=\\\"_blank\\\" style=\\\"font-family:Verdana; color:#1c1733; text-decoration: none; text-align:center;\\\">CONTACT</a></th>\\n    <th style=\\\"width:25%; vertical-align:middle\\\"><a href=\\\"https://www.exponea.com\\\" target=\\\"_blank\\\" style=\\\"font-family:Verdana; color:#1c1733; text-decoration: none; text-align:center;\\\">SALE</a></th>\\n  </tr>\\n</table>\\n</div>\"},\"style\":{\"padding-bottom\":\"0px\",\"padding-left\":\"0px\",\"padding-right\":\"0px\",\"padding-top\":\"0px\"}},\"locked\":false,\"type\":\"mailup-bee-newsletter-modules-html\"},{\"descriptor\":{\"computedStyle\":{\"align\":\"center\"},\"divider\":{\"style\":{\"border-top\":\"1px solid 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We wanted to let you know about some of the things that have changed around here.</p><p style=\\\"font-size: 14px; line-height: 16px; text-align: center; word-break: break-word; font-family: Arial, Helvetica Neue, Helvetica, sans-serif;\\\" data-mce-style=\\\"font-size: 14px; line-height: 16px; text-align: center; word-break: break-word;\\\"> </p>\\n<ul>\\n<li style=\\\"font-size: 14px; line-height: 16px; word-break: break-word; text-align: left;\\\" data-mce-style=\\\"font-size: 14px; line-height: 16px; word-break: break-word; text-align: left;\\\">We've taken steps to ensure safe delivery of our products, and we're including cleaning wipes with all orders to disinfect packaging.</li>\\n<li style=\\\"font-size: 14px; line-height: 16px; word-break: break-word; text-align: left;\\\" data-mce-style=\\\"font-size: 14px; line-height: 16px; word-break: break-word; text-align: left;\\\">All employees that can work from home are doing so – and we're ready to answer any of your questions from home!</li>\\n<li style=\\\"font-size: 14px; line-height: 16px; word-break: break-word; text-align: left;\\\" data-mce-style=\\\"font-size: 14px; line-height: 16px; word-break: break-word; text-align: left;\\\">We're donating 10% of our profits to local foodbanks</li>\\n</ul><p style=\\\"line-height: 14px; word-break: break-word; text-align: left; font-family: Arial, Helvetica Neue, Helvetica, sans-serif;\\\" data-mce-style=\\\"line-height: 14px; word-break: break-word; text-align: left;\\\"> </p><p style=\\\"text-align: center; line-height: 14px; word-break: break-word; font-family: Arial, Helvetica Neue, Helvetica, sans-serif;\\\" data-mce-style=\\\"text-align: center; line-height: 14px; word-break: break-word;\\\">As a small thank you for being our customer, we're giving you a 10% discount on your next purchase. We hope you find something you'll like.</p></div>\",\"style\":{\"color\":\"#555555\",\"font-family\":\"inherit\",\"line-height\":\"120%\"}}},\"locked\":false,\"type\":\"mailup-bee-newsletter-modules-text\"}],\"style\":{\"background-color\":\"transparent\",\"border-bottom\":\"0px solid transparent\",\"border-left\":\"0px solid transparent\",\"border-right\":\"0px solid transparent\",\"border-top\":\"0px solid transparent\",\"padding-bottom\":\"5px\",\"padding-left\":\"0px\",\"padding-right\":\"0px\",\"padding-top\":\"5px\"}}],\"container\":{\"style\":{\"background-color\":\"transparent\",\"background-image\":\"none\",\"background-position\":\"top left\",\"background-repeat\":\"no-repeat\"}},\"content\":{\"computedStyle\":{\"hideContentOnDesktop\":false,\"hideContentOnMobile\":false,\"rowColStackOnMobile\":true},\"style\":{\"background-color\":\"transparent\",\"background-image\":\"none\",\"background-position\":\"top left\",\"background-repeat\":\"no-repeat\",\"color\":\"#000000\",\"width\":\"500px\"}},\"locked\":false,\"type\":\"row-1-columns-12\"},{\"columns\":[{\"grid-columns\":12,\"modules\":[{\"descriptor\":{\"button\":{\"href\":\"\",\"label\":\"<div class=\\\"txtTinyMce-wrapper\\\" style=\\\"font-size: 12px; line-height: 24px;\\\" data-mce-style=\\\"font-size: 12px; line-height: 24px;\\\"><p style=\\\"font-size: 16px; line-height: 32px; word-break: break-word;\\\" data-mce-style=\\\"font-size: 16px; line-height: 32px; word-break: break-word;\\\">Claim 10% Off Your Next Purchase</p></div>\",\"style\":{\"background-color\":\"#3AAEE0\",\"border-bottom\":\"0px solid transparent\",\"border-left\":\"0px solid transparent\",\"border-radius\":\"4px\",\"border-right\":\"0px solid transparent\",\"border-top\":\"0px solid transparent\",\"color\":\"#ffffff\",\"font-family\":\"inherit\",\"line-height\":\"200%\",\"max-width\":\"100%\",\"padding-bottom\":\"5px\",\"padding-left\":\"20px\",\"padding-right\":\"20px\",\"padding-top\":\"5px\",\"width\":\"auto\"}},\"computedStyle\":{\"height\":42,\"hideContentOnMobile\":false,\"width\":289},\"style\":{\"padding-bottom\":\"10px\",\"padding-left\":\"10px\",\"padding-right\":\"10px\",\"padding-top\":\"10px\",\"text-align\":\"center\"}},\"locked\":false,\"type\":\"mailup-bee-newsletter-modules-button\"}],\"style\":{\"background-color\":\"transparent\",\"border-bottom\":\"0px solid transparent\",\"border-left\":\"0px solid transparent\",\"border-right\":\"0px solid transparent\",\"border-top\":\"0px solid transparent\",\"padding-bottom\":\"5px\",\"padding-left\":\"0px\",\"padding-right\":\"0px\",\"padding-top\":\"5px\"}}],\"container\":{\"style\":{\"background-color\":\"transparent\",\"background-image\":\"none\",\"background-position\":\"top left\",\"background-repeat\":\"no-repeat\"}},\"content\":{\"computedStyle\":{\"hideContentOnDesktop\":false,\"hideContentOnMobile\":false,\"rowColStackOnMobile\":true},\"style\":{\"background-color\":\"transparent\",\"background-image\":\"none\",\"background-position\":\"top left\",\"background-repeat\":\"no-repeat\",\"color\":\"#000000\",\"width\":\"500px\"}},\"locked\":false,\"type\":\"row-1-columns-12\"},{\"columns\":[{\"grid-columns\":12,\"modules\":[{\"descriptor\":{\"computedStyle\":{\"hideContentOnMobile\":false},\"style\":{\"padding-bottom\":\"10px\",\"padding-left\":\"10px\",\"padding-right\":\"10px\",\"padding-top\":\"10px\"},\"text\":{\"computedStyle\":{\"linkColor\":\"#0068A5\"},\"html\":\"<div class=\\\"txtTinyMce-wrapper\\\" style=\\\"font-size: 14px; line-height: 16px;\\\" data-mce-style=\\\"font-size: 14px; line-height: 16px;\\\"><p style=\\\"font-size: 14px; line-height: 16px; word-break: break-word;\\\" data-mce-style=\\\"font-size: 14px; line-height: 16px; word-break: break-word;\\\">Thanks and take care,</p><p style=\\\"font-size: 14px; line-height: 16px; word-break: break-word;\\\" data-mce-style=\\\"font-size: 14px; line-height: 16px; word-break: break-word;\\\"> </p><p style=\\\"font-size: 14px; line-height: 16px; word-break: break-word;\\\" data-mce-style=\\\"font-size: 14px; line-height: 16px; word-break: break-word;\\\">Your Brand</p></div>\",\"style\":{\"color\":\"#555555\",\"font-family\":\"inherit\",\"line-height\":\"120%\"}}},\"locked\":false,\"type\":\"mailup-bee-newsletter-modules-text\"}],\"style\":{\"background-color\":\"transparent\",\"border-bottom\":\"0px solid transparent\",\"border-left\":\"0px solid transparent\",\"border-right\":\"0px solid transparent\",\"border-top\":\"0px solid transparent\",\"padding-bottom\":\"5px\",\"padding-left\":\"0px\",\"padding-right\":\"0px\",\"padding-top\":\"5px\"}}],\"container\":{\"style\":{\"background-color\":\"transparent\",\"background-image\":\"none\",\"background-position\":\"top left\",\"background-repeat\":\"no-repeat\"}},\"content\":{\"computedStyle\":{\"hideContentOnDesktop\":false,\"hideContentOnMobile\":false,\"rowColStackOnMobile\":true},\"style\":{\"background-color\":\"transparent\",\"background-image\":\"none\",\"background-position\":\"top left\",\"background-repeat\":\"no-repeat\",\"color\":\"#000000\",\"width\":\"500px\"}},\"locked\":false,\"type\":\"row-1-columns-12\"},{\"columns\":[{\"grid-columns\":12,\"modules\":[{\"descriptor\":{\"computedStyle\":{\"align\":\"center\"},\"divider\":{\"style\":{\"border-top\":\"1px solid #BBBBBB\",\"width\":\"100%\"}},\"style\":{\"padding-bottom\":\"10px\",\"padding-left\":\"10px\",\"padding-right\":\"10px\",\"padding-top\":\"10px\"}},\"locked\":false,\"type\":\"mailup-bee-newsletter-modules-divider\"},{\"descriptor\":{\"computedStyle\":{\"height\":57,\"iconsDefaultWidth\":32,\"padding\":\"0 5px 5px 0\",\"width\":189},\"iconsList\":{\"icons\":[{\"image\":{\"alt\":\"Facebook\",\"href\":\"https://www.facebook.com/exponea\",\"prefix\":\"https://www.facebook.com/\",\"src\":\"https://app-rsrc.getbee.io/public/resources/social-networks-icon-sets/circle-color/[email protected]x.png\",\"title\":\"Facebook\"},\"name\":\"facebook\",\"text\":\"\",\"type\":\"follow\"},{\"image\":{\"alt\":\"Twitter\",\"href\":\"https://twitter.com/exponea\",\"prefix\":\"https://twitter.com/\",\"src\":\"https://app-rsrc.getbee.io/public/resources/social-networks-icon-sets/circle-color/[email protected]\",\"title\":\"Twitter\"},\"name\":\"twitter\",\"text\":\"\",\"type\":\"follow\"},{\"image\":{\"alt\":\"Google+\",\"href\":\"https://plus.google.com/plus.google.com/109724380858295089337\",\"prefix\":\"https://plus.google.com/\",\"src\":\"https://app-rsrc.getbee.io/public/resources/social-networks-icon-sets/circle-color/[email protected]\",\"title\":\"Google+\"},\"name\":\"google\",\"text\":\"\",\"type\":\"follow\"},{\"image\":{\"alt\":\"YouTube\",\"href\":\"https://www.youtube.com/channel/UCJlNTrfQdO3KYXhJ0E7sNBA\",\"prefix\":\"https://www.youtube.com/\",\"src\":\"https://app-rsrc.getbee.io/public/resources/social-networks-icon-sets/circle-color/[email protected]\",\"title\":\"YouTube\"},\"name\":\"youtube\",\"text\":\"\",\"type\":\"follow\"}]},\"style\":{\"padding-bottom\":\"10px\",\"padding-left\":\"10px\",\"padding-right\":\"10px\",\"padding-top\":\"10px\",\"text-align\":\"center\"}},\"locked\":false,\"type\":\"mailup-bee-newsletter-modules-social\"},{\"descriptor\":{\"computedStyle\":{\"hideContentOnMobile\":false},\"style\":{\"padding-bottom\":\"10px\",\"padding-left\":\"10px\",\"padding-right\":\"10px\",\"padding-top\":\"10px\"},\"text\":{\"computedStyle\":{\"linkColor\":\"#0000FF\"},\"html\":\"<div class=\\\"txtTinyMce-wrapper\\\" style=\\\"font-size: 12px; line-height: 14px; font-family: Arial, Helvetica Neue, Helvetica, sans-serif;\\\" data-mce-style=\\\"font-size: 12px; line-height: 14px; font-family: Arial, Helvetica Neue, Helvetica, sans-serif;\\\"><p style=\\\"font-size: 12px; line-height: 14px; text-align: center; word-break: break-word; font-family: Arial, Helvetica Neue, Helvetica, sans-serif;\\\" data-mce-style=\\\"font-size: 12px; line-height: 14px; text-align: center; word-break: break-word;\\\"><strong>EXPONEA</strong></p><p style=\\\"font-size: 12px; line-height: 14px; text-align: center; word-break: break-word; font-family: Arial, Helvetica Neue, Helvetica, sans-serif;\\\" data-mce-style=\\\"font-size: 12px; line-height: 14px; text-align: center; word-break: break-word;\\\">41 Corsham Street<br>London N1 6DR<br>United Kingdom</p><p style=\\\"font-size: 12px; line-height: 14px; text-align: center; word-break: break-word; font-family: Arial, Helvetica Neue, Helvetica, sans-serif;\\\" data-mce-style=\\\"font-size: 12px; line-height: 14px; text-align: center; word-break: break-word;\\\"><br><strong>T :</strong> +44 (0) 203 086 8894</p><p style=\\\"font-size: 12px; line-height: 14px; text-align: center; word-break: break-word; font-family: Arial, Helvetica Neue, Helvetica, sans-serif;\\\" data-mce-style=\\\"font-size: 12px; line-height: 14px; text-align: center; word-break: break-word;\\\"><strong>E :</strong> [email protected]<br><strong>W :</strong> www.exponea.com</p></div>\",\"style\":{\"color\":\"#555555\",\"font-family\":\"inherit\",\"line-height\":\"120%\"}}},\"locked\":false,\"type\":\"mailup-bee-newsletter-modules-text\"},{\"descriptor\":{\"html\":{\"html\":\"<div class=\\\"unsubscribe\\\" style=\\\"font-size: 11px;\\\"> \\n  If you don't wish to receive similar emails in the future, click <a href=\\\"{{email.unsubscribe}}\\\">here</a> and unsubscribe from future communication of this type.\\n</div>\"},\"style\":{\"padding-bottom\":\"0px\",\"padding-left\":\"0px\",\"padding-right\":\"0px\",\"padding-top\":\"0px\"}},\"locked\":false,\"type\":\"mailup-bee-newsletter-modules-html\"}],\"style\":{\"background-color\":\"transparent\",\"border-bottom\":\"0px solid transparent\",\"border-left\":\"0px solid transparent\",\"border-right\":\"0px solid transparent\",\"border-top\":\"0px solid transparent\",\"padding-bottom\":\"5px\",\"padding-left\":\"0px\",\"padding-right\":\"0px\",\"padding-top\":\"5px\"}}],\"container\":{\"style\":{\"background-color\":\"transparent\",\"background-image\":\"none\",\"background-position\":\"top left\",\"background-repeat\":\"no-repeat\"}},\"content\":{\"computedStyle\":{\"hideContentOnDesktop\":false,\"hideContentOnMobile\":false,\"rowColStackOnMobile\":true},\"style\":{\"background-color\":\"transparent\",\"background-image\":\"none\",\"background-position\":\"top left\",\"background-repeat\":\"no-repeat\",\"color\":\"#000000\",\"width\":\"500px\"}},\"locked\":false,\"type\":\"row-1-columns-12\"}],\"template\":{\"name\":\"template-base\",\"type\":\"basic\",\"version\":\"2.0.0\"},\"title\":\"Empty template\"}}","file_ids":[],"jinja_html":"<!DOCTYPE html PUBLIC \"-//W3C//DTD XHTML 1.0 Transitional //EN\" \"http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd\">\n<html xmlns=\"http://www.w3.org/1999/xhtml\" xmlns:v=\"urn:schemas-microsoft-com:vml\" xmlns:o=\"urn:schemas-microsoft-com:office:office\">\n\n<head>\n\t<!--[if gte mso 9]><xml><o:OfficeDocumentSettings><o:AllowPNG/><o:PixelsPerInch>96</o:PixelsPerInch></o:OfficeDocumentSettings></xml><![endif]-->\n\t<meta http-equiv=\"Content-Type\" content=\"text/html; 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word-wrap: break-word; word-break: break-word; background-color: transparent;\">\n\t\t\t\t\t\t\t<div style=\"border-collapse: collapse;display: table;width: 100%;background-color:transparent;\">\n\t\t\t\t\t\t\t\t<!--[if (mso)|(IE)]><table width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"background-color:transparent;\"><tr><td align=\"center\"><table cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"width:500px\"><tr class=\"layout-full-width\" style=\"background-color:transparent\"><![endif]-->\n\t\t\t\t\t\t\t\t<!--[if (mso)|(IE)]><td align=\"center\" width=\"500\" style=\"background-color:transparent;width:500px; border-top: 0px solid transparent; border-left: 0px solid transparent; border-bottom: 0px solid transparent; border-right: 0px solid transparent;\" valign=\"top\"><table width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\"><tr><td style=\"padding-right: 0px; padding-left: 0px; padding-top:5px; padding-bottom:5px;\"><![endif]-->\n\t\t\t\t\t\t\t\t<div class=\"col num12\" style=\"min-width: 320px; max-width: 500px; display: table-cell; vertical-align: top; width: 500px;\">\n\t\t\t\t\t\t\t\t\t<div style=\"width:100% !important;\">\n\t\t\t\t\t\t\t\t\t\t<!--[if (!mso)&(!IE)]><!-->\n\t\t\t\t\t\t\t\t\t\t<div style=\"border-top:0px solid transparent; border-left:0px solid transparent; border-bottom:0px solid transparent; border-right:0px solid transparent; padding-top:5px; padding-bottom:5px; padding-right: 0px; padding-left: 0px;\">\n\t\t\t\t\t\t\t\t\t\t\t<!--<![endif]-->\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"img-container center  autowidth  fullwidth\" align=\"center\" style=\"padding-right: 0px;padding-left: 0px;\">\n\t\t\t\t\t\t\t\t\t\t\t\t<!--[if mso]><table width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\"><tr style=\"line-height:0px\"><td style=\"padding-right: 0px;padding-left: 0px;\" align=\"center\"><![endif]--><a href=\"exponea.com\" target=\"_blank\" style=\"outline:none\" tabindex=\"-1\"> <img class=\"center  autowidth  fullwidth\" align=\"center\" border=\"0\" src=\"https://pro-bee-user-content-eu-west-1.s3.amazonaws.com/public/users/Integrators/ae52a6e2-ca6a-4d8e-8944-532f952aae85/9e898732-a289-11e6-bc55-14187733e19e/AAEAAQAAAAAAAAtEAAAAJDE5Y2RlYjNkLTI3NzctNDJkNC04MTVkLWNmMzVmMGMzN2RiOQ.jpg\" alt=\"exponea logo\" title=\"exponea logo\" style=\"text-decoration: none; -ms-interpolation-mode: bicubic; height: auto; border: none; width: 100%; max-width: 500px; display: block;\" width=\"500\"></a>\n\t\t\t\t\t\t\t\t\t\t\t\t<!--[if mso]></td></tr></table><![endif]-->\n\t\t\t\t\t\t\t\t\t\t\t</div>\n\t\t\t\t\t\t\t\t\t\t\t<div style=\"font-size:16px;text-align:center;font-family:Arial, Helvetica Neue, Helvetica, sans-serif\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div style=\"background-color:#ffee99; border-radius:3px;\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<table style=\"height:45px; width: 100%; font-size:11px;\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<tr>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<th style=\"width:25%; vertical-align:middle\"><a href=\"https://www.exponea.com\" target=\"_blank\" style=\"font-family:Verdana; color:#1c1733;font-size:12px; text-decoration: none; text-align:center; vertical-align: middle;\">ESHOP</a></th>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<th style=\"width:25%; vertical-align:middle\"><a href=\"https://www.exponea.com\" target=\"_blank\" style=\"font-family:Verdana; color:#1c1733; text-decoration: none; text-align:center;\">NEW ON STOCK</a></th>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<th style=\"width:25%; vertical-align:middle\"><a href=\"https://www.exponea.com\" target=\"_blank\" style=\"font-family:Verdana; color:#1c1733; text-decoration: none; text-align:center;\">CONTACT</a></th>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<th style=\"width:25%; vertical-align:middle\"><a href=\"https://www.exponea.com\" target=\"_blank\" style=\"font-family:Verdana; color:#1c1733; text-decoration: none; text-align:center;\">SALE</a></th>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t</tr>\n\t\t\t\t\t\t\t\t\t\t\t\t\t</table>\n\t\t\t\t\t\t\t\t\t\t\t\t</div>\n\t\t\t\t\t\t\t\t\t\t\t</div>\n\t\t\t\t\t\t\t\t\t\t\t<table class=\"divider\" border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"table-layout: fixed; vertical-align: top; border-spacing: 0; border-collapse: collapse; mso-table-lspace: 0pt; mso-table-rspace: 0pt; min-width: 100%; -ms-text-size-adjust: 100%; -webkit-text-size-adjust: 100%;\" role=\"presentation\" valign=\"top\">\n\t\t\t\t\t\t\t\t\t\t\t\t<tbody>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<tr style=\"vertical-align: top;\" valign=\"top\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td class=\"divider_inner\" style=\"word-break: break-word; vertical-align: top; min-width: 100%; -ms-text-size-adjust: 100%; -webkit-text-size-adjust: 100%; padding-top: 10px; padding-right: 10px; padding-bottom: 10px; padding-left: 10px;\" valign=\"top\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<table class=\"divider_content\" border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"table-layout: fixed; vertical-align: top; border-spacing: 0; border-collapse: collapse; mso-table-lspace: 0pt; mso-table-rspace: 0pt; border-top: 1px solid #BBBBBB; width: 100%;\" align=\"center\" role=\"presentation\" valign=\"top\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<tbody>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<tr style=\"vertical-align: top;\" valign=\"top\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td style=\"word-break: break-word; vertical-align: top; -ms-text-size-adjust: 100%; -webkit-text-size-adjust: 100%;\" valign=\"top\"><span></span></td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t</tr>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t</tbody>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t</table>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t</td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t</tr>\n\t\t\t\t\t\t\t\t\t\t\t\t</tbody>\n\t\t\t\t\t\t\t\t\t\t\t</table>\n\t\t\t\t\t\t\t\t\t\t\t<!--[if mso]><table width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\"><tr><td style=\"padding-right: 10px; padding-left: 10px; padding-top: 30px; padding-bottom: 50px; font-family: Arial, sans-serif\"><![endif]-->\n\t\t\t\t\t\t\t\t\t\t\t<div style=\"color:#555555;font-family:Arial, Helvetica Neue, Helvetica, sans-serif;line-height:1.2;padding-top:30px;padding-right:10px;padding-bottom:50px;padding-left:10px;\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div style=\"font-size: 12px; line-height: 1.2; font-family: Arial, Helvetica Neue, Helvetica, sans-serif; color: #555555; mso-line-height-alt: 14px;\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p style=\"font-size: 14px; line-height: 1.2; text-align: center; word-break: break-word; font-family: Arial, Helvetica Neue, Helvetica, sans-serif; mso-line-height-alt: 17px; margin: 0;\">Hey {{ customer.first_name }},</p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p style=\"font-size: 14px; line-height: 1.2; text-align: center; word-break: break-word; font-family: Arial, Helvetica Neue, Helvetica, sans-serif; mso-line-height-alt: 17px; margin: 0;\">&nbsp;</p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p style=\"font-size: 14px; line-height: 1.2; text-align: center; word-break: break-word; font-family: Arial, Helvetica Neue, Helvetica, sans-serif; mso-line-height-alt: 17px; margin: 0;\">We haven't seen you around in a while. We wanted to let you know about some of the things that have changed around here.</p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p style=\"font-size: 14px; line-height: 1.2; text-align: center; word-break: break-word; font-family: Arial, Helvetica Neue, Helvetica, sans-serif; mso-line-height-alt: 17px; margin: 0;\">&nbsp;</p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<ul>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li style=\"font-size: 14px; line-height: 1.2; word-break: break-word; text-align: left; mso-line-height-alt: 17px;\">We've taken steps to ensure safe delivery of our products, and we're including cleaning wipes with all orders to disinfect packaging.</li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li style=\"font-size: 14px; line-height: 1.2; word-break: break-word; text-align: left; mso-line-height-alt: 17px;\">All employees that can work from home are doing so – and we're ready to answer any of your questions from home!</li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li style=\"font-size: 14px; line-height: 1.2; word-break: break-word; text-align: left; mso-line-height-alt: 17px;\">We're donating 10% of our profits to local foodbanks</li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t</ul>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p style=\"line-height: 1.2; word-break: break-word; text-align: left; font-family: Arial, Helvetica Neue, Helvetica, sans-serif; mso-line-height-alt: NaNpx; margin: 0;\">&nbsp;</p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p style=\"text-align: center; line-height: 1.2; word-break: break-word; font-family: Arial, Helvetica Neue, Helvetica, sans-serif; mso-line-height-alt: NaNpx; margin: 0;\">As a small thank you for being our customer, we're giving you a 10% discount on your next purchase. We hope you find something you'll like.</p>\n\t\t\t\t\t\t\t\t\t\t\t\t</div>\n\t\t\t\t\t\t\t\t\t\t\t</div>\n\t\t\t\t\t\t\t\t\t\t\t<!--[if mso]></td></tr></table><![endif]-->\n\t\t\t\t\t\t\t\t\t\t\t<!--[if (!mso)&(!IE)]><!-->\n\t\t\t\t\t\t\t\t\t\t</div>\n\t\t\t\t\t\t\t\t\t\t<!--<![endif]-->\n\t\t\t\t\t\t\t\t\t</div>\n\t\t\t\t\t\t\t\t</div>\n\t\t\t\t\t\t\t\t<!--[if (mso)|(IE)]></td></tr></table><![endif]-->\n\t\t\t\t\t\t\t\t<!--[if (mso)|(IE)]></td></tr></table></td></tr></table><![endif]-->\n\t\t\t\t\t\t\t</div>\n\t\t\t\t\t\t</div>\n\t\t\t\t\t</div>\n\t\t\t\t\t<div style=\"background-color:transparent;\">\n\t\t\t\t\t\t<div class=\"block-grid \" style=\"Margin: 0 auto; min-width: 320px; max-width: 500px; overflow-wrap: break-word; word-wrap: break-word; word-break: break-word; background-color: transparent;\">\n\t\t\t\t\t\t\t<div style=\"border-collapse: collapse;display: table;width: 100%;background-color:transparent;\">\n\t\t\t\t\t\t\t\t<!--[if (mso)|(IE)]><table width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"background-color:transparent;\"><tr><td align=\"center\"><table cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"width:500px\"><tr class=\"layout-full-width\" style=\"background-color:transparent\"><![endif]-->\n\t\t\t\t\t\t\t\t<!--[if (mso)|(IE)]><td align=\"center\" width=\"500\" style=\"background-color:transparent;width:500px; border-top: 0px solid transparent; border-left: 0px solid transparent; border-bottom: 0px solid transparent; border-right: 0px solid transparent;\" valign=\"top\"><table width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\"><tr><td style=\"padding-right: 0px; padding-left: 0px; padding-top:5px; padding-bottom:5px;\"><![endif]-->\n\t\t\t\t\t\t\t\t<div class=\"col num12\" style=\"min-width: 320px; max-width: 500px; display: table-cell; vertical-align: top; width: 500px;\">\n\t\t\t\t\t\t\t\t\t<div style=\"width:100% !important;\">\n\t\t\t\t\t\t\t\t\t\t<!--[if (!mso)&(!IE)]><!-->\n\t\t\t\t\t\t\t\t\t\t<div style=\"border-top:0px solid transparent; border-left:0px solid transparent; border-bottom:0px solid transparent; border-right:0px solid transparent; padding-top:5px; padding-bottom:5px; padding-right: 0px; padding-left: 0px;\">\n\t\t\t\t\t\t\t\t\t\t\t<!--<![endif]-->\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"button-container\" align=\"center\" style=\"padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;\">\n\t\t\t\t\t\t\t\t\t\t\t\t<!--[if mso]><table width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"border-spacing: 0; border-collapse: collapse; mso-table-lspace:0pt; mso-table-rspace:0pt;\"><tr><td style=\"padding-top: 10px; padding-right: 10px; padding-bottom: 10px; padding-left: 10px\" align=\"center\"><v:roundrect xmlns:v=\"urn:schemas-microsoft-com:vml\" xmlns:w=\"urn:schemas-microsoft-com:office:word\" href=\"\" style=\"height:31.5pt; width:246.75pt; v-text-anchor:middle;\" arcsize=\"10%\" stroke=\"false\" fillcolor=\"#3AAEE0\"><w:anchorlock/><v:textbox inset=\"0,0,0,0\"><center style=\"color:#ffffff; font-family:Arial, sans-serif; font-size:16px\"><![endif]-->\n\t\t\t\t\t\t\t\t\t\t\t\t<div style=\"text-decoration:none;display:inline-block;color:#ffffff;background-color:#3AAEE0;border-radius:4px;-webkit-border-radius:4px;-moz-border-radius:4px;width:auto; width:auto;;border-top:1px solid #3AAEE0;border-right:1px solid #3AAEE0;border-bottom:1px solid #3AAEE0;border-left:1px solid #3AAEE0;padding-top:5px;padding-bottom:5px;font-family:Arial, Helvetica Neue, Helvetica, sans-serif;text-align:center;mso-border-alt:none;word-break:keep-all;\"><span style=\"padding-left:20px;padding-right:20px;font-size:16px;display:inline-block;\"><span style=\"font-size: 16px; line-height: 2; word-break: break-word; mso-line-height-alt: 32px;\">Claim 10% Off Your Next Purchase</span></span></div>\n\t\t\t\t\t\t\t\t\t\t\t\t<!--[if mso]></center></v:textbox></v:roundrect></td></tr></table><![endif]-->\n\t\t\t\t\t\t\t\t\t\t\t</div>\n\t\t\t\t\t\t\t\t\t\t\t<!--[if (!mso)&(!IE)]><!-->\n\t\t\t\t\t\t\t\t\t\t</div>\n\t\t\t\t\t\t\t\t\t\t<!--<![endif]-->\n\t\t\t\t\t\t\t\t\t</div>\n\t\t\t\t\t\t\t\t</div>\n\t\t\t\t\t\t\t\t<!--[if (mso)|(IE)]></td></tr></table><![endif]-->\n\t\t\t\t\t\t\t\t<!--[if (mso)|(IE)]></td></tr></table></td></tr></table><![endif]-->\n\t\t\t\t\t\t\t</div>\n\t\t\t\t\t\t</div>\n\t\t\t\t\t</div>\n\t\t\t\t\t<div style=\"background-color:transparent;\">\n\t\t\t\t\t\t<div class=\"block-grid \" style=\"Margin: 0 auto; min-width: 320px; max-width: 500px; overflow-wrap: break-word; word-wrap: break-word; word-break: break-word; background-color: transparent;\">\n\t\t\t\t\t\t\t<div style=\"border-collapse: collapse;display: table;width: 100%;background-color:transparent;\">\n\t\t\t\t\t\t\t\t<!--[if (mso)|(IE)]><table width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"background-color:transparent;\"><tr><td align=\"center\"><table cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"width:500px\"><tr class=\"layout-full-width\" style=\"background-color:transparent\"><![endif]-->\n\t\t\t\t\t\t\t\t<!--[if (mso)|(IE)]><td align=\"center\" width=\"500\" style=\"background-color:transparent;width:500px; border-top: 0px solid transparent; border-left: 0px solid transparent; border-bottom: 0px solid transparent; border-right: 0px solid transparent;\" valign=\"top\"><table width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\"><tr><td style=\"padding-right: 0px; padding-left: 0px; padding-top:5px; padding-bottom:5px;\"><![endif]-->\n\t\t\t\t\t\t\t\t<div class=\"col num12\" style=\"min-width: 320px; max-width: 500px; display: table-cell; vertical-align: top; width: 500px;\">\n\t\t\t\t\t\t\t\t\t<div style=\"width:100% !important;\">\n\t\t\t\t\t\t\t\t\t\t<!--[if (!mso)&(!IE)]><!-->\n\t\t\t\t\t\t\t\t\t\t<div style=\"border-top:0px solid transparent; border-left:0px solid transparent; border-bottom:0px solid transparent; border-right:0px solid transparent; padding-top:5px; padding-bottom:5px; padding-right: 0px; padding-left: 0px;\">\n\t\t\t\t\t\t\t\t\t\t\t<!--<![endif]-->\n\t\t\t\t\t\t\t\t\t\t\t<!--[if mso]><table width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\"><tr><td style=\"padding-right: 10px; padding-left: 10px; padding-top: 10px; padding-bottom: 10px; font-family: Arial, sans-serif\"><![endif]-->\n\t\t\t\t\t\t\t\t\t\t\t<div style=\"color:#555555;font-family:Arial, Helvetica Neue, Helvetica, sans-serif;line-height:1.2;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div style=\"font-size: 14px; line-height: 1.2; color: #555555; font-family: Arial, Helvetica Neue, Helvetica, sans-serif; mso-line-height-alt: 17px;\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p style=\"font-size: 14px; line-height: 1.2; word-break: break-word; mso-line-height-alt: 17px; margin: 0;\">Thanks and take care,</p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p style=\"font-size: 14px; line-height: 1.2; word-break: break-word; mso-line-height-alt: 17px; margin: 0;\">&nbsp;</p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p style=\"font-size: 14px; line-height: 1.2; word-break: break-word; mso-line-height-alt: 17px; margin: 0;\">Your Brand</p>\n\t\t\t\t\t\t\t\t\t\t\t\t</div>\n\t\t\t\t\t\t\t\t\t\t\t</div>\n\t\t\t\t\t\t\t\t\t\t\t<!--[if mso]></td></tr></table><![endif]-->\n\t\t\t\t\t\t\t\t\t\t\t<!--[if (!mso)&(!IE)]><!-->\n\t\t\t\t\t\t\t\t\t\t</div>\n\t\t\t\t\t\t\t\t\t\t<!--<![endif]-->\n\t\t\t\t\t\t\t\t\t</div>\n\t\t\t\t\t\t\t\t</div>\n\t\t\t\t\t\t\t\t<!--[if (mso)|(IE)]></td></tr></table><![endif]-->\n\t\t\t\t\t\t\t\t<!--[if (mso)|(IE)]></td></tr></table></td></tr></table><![endif]-->\n\t\t\t\t\t\t\t</div>\n\t\t\t\t\t\t</div>\n\t\t\t\t\t</div>\n\t\t\t\t\t<div style=\"background-color:transparent;\">\n\t\t\t\t\t\t<div class=\"block-grid \" style=\"Margin: 0 auto; min-width: 320px; max-width: 500px; overflow-wrap: break-word; word-wrap: break-word; word-break: break-word; background-color: transparent;\">\n\t\t\t\t\t\t\t<div style=\"border-collapse: collapse;display: table;width: 100%;background-color:transparent;\">\n\t\t\t\t\t\t\t\t<!--[if (mso)|(IE)]><table width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"background-color:transparent;\"><tr><td align=\"center\"><table cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"width:500px\"><tr class=\"layout-full-width\" style=\"background-color:transparent\"><![endif]-->\n\t\t\t\t\t\t\t\t<!--[if (mso)|(IE)]><td align=\"center\" width=\"500\" style=\"background-color:transparent;width:500px; border-top: 0px solid transparent; border-left: 0px solid transparent; border-bottom: 0px solid transparent; border-right: 0px solid transparent;\" valign=\"top\"><table width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\"><tr><td style=\"padding-right: 0px; padding-left: 0px; padding-top:5px; padding-bottom:5px;\"><![endif]-->\n\t\t\t\t\t\t\t\t<div class=\"col num12\" style=\"min-width: 320px; max-width: 500px; display: table-cell; vertical-align: top; width: 500px;\">\n\t\t\t\t\t\t\t\t\t<div style=\"width:100% !important;\">\n\t\t\t\t\t\t\t\t\t\t<!--[if (!mso)&(!IE)]><!-->\n\t\t\t\t\t\t\t\t\t\t<div style=\"border-top:0px solid transparent; border-left:0px solid transparent; border-bottom:0px solid transparent; border-right:0px solid transparent; padding-top:5px; padding-bottom:5px; padding-right: 0px; padding-left: 0px;\">\n\t\t\t\t\t\t\t\t\t\t\t<!--<![endif]-->\n\t\t\t\t\t\t\t\t\t\t\t<table class=\"divider\" border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"table-layout: fixed; vertical-align: top; border-spacing: 0; border-collapse: collapse; mso-table-lspace: 0pt; mso-table-rspace: 0pt; min-width: 100%; -ms-text-size-adjust: 100%; -webkit-text-size-adjust: 100%;\" role=\"presentation\" valign=\"top\">\n\t\t\t\t\t\t\t\t\t\t\t\t<tbody>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<tr style=\"vertical-align: top;\" valign=\"top\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td class=\"divider_inner\" style=\"word-break: break-word; vertical-align: top; min-width: 100%; -ms-text-size-adjust: 100%; -webkit-text-size-adjust: 100%; padding-top: 10px; padding-right: 10px; padding-bottom: 10px; padding-left: 10px;\" valign=\"top\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<table class=\"divider_content\" border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"table-layout: fixed; vertical-align: top; border-spacing: 0; border-collapse: collapse; mso-table-lspace: 0pt; mso-table-rspace: 0pt; border-top: 1px solid #BBBBBB; width: 100%;\" align=\"center\" role=\"presentation\" valign=\"top\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<tbody>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<tr style=\"vertical-align: top;\" valign=\"top\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td style=\"word-break: break-word; vertical-align: top; -ms-text-size-adjust: 100%; -webkit-text-size-adjust: 100%;\" valign=\"top\"><span></span></td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t</tr>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t</tbody>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t</table>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t</td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t</tr>\n\t\t\t\t\t\t\t\t\t\t\t\t</tbody>\n\t\t\t\t\t\t\t\t\t\t\t</table>\n\t\t\t\t\t\t\t\t\t\t\t<table class=\"social_icons\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" role=\"presentation\" style=\"table-layout: fixed; vertical-align: top; border-spacing: 0; border-collapse: collapse; mso-table-lspace: 0pt; mso-table-rspace: 0pt;\" valign=\"top\">\n\t\t\t\t\t\t\t\t\t\t\t\t<tbody>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<tr style=\"vertical-align: top;\" valign=\"top\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td style=\"word-break: break-word; vertical-align: top; padding-top: 10px; padding-right: 10px; padding-bottom: 10px; padding-left: 10px;\" valign=\"top\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<table class=\"social_table\" align=\"center\" cellpadding=\"0\" cellspacing=\"0\" role=\"presentation\" style=\"table-layout: fixed; vertical-align: top; border-spacing: 0; border-collapse: collapse; mso-table-tspace: 0; mso-table-rspace: 0; mso-table-bspace: 0; mso-table-lspace: 0;\" valign=\"top\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<tbody>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<tr style=\"vertical-align: top; display: inline-block; text-align: center;\" align=\"center\" valign=\"top\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td style=\"word-break: break-word; vertical-align: top; padding-bottom: 5px; padding-right: 3px; padding-left: 3px;\" valign=\"top\"><a href=\"https://www.facebook.com/exponea\" target=\"_blank\"><img width=\"32\" height=\"32\" src=\"https://d2fi4ri5dhpqd1.cloudfront.net/public/resources/social-networks-icon-sets/circle-color/[email protected]\" alt=\"Facebook\" title=\"Facebook\" style=\"text-decoration: none; -ms-interpolation-mode: bicubic; height: auto; border: none; display: block;\"></a></td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td style=\"word-break: break-word; vertical-align: top; padding-bottom: 5px; padding-right: 3px; padding-left: 3px;\" valign=\"top\"><a href=\"https://twitter.com/exponea\" target=\"_blank\"><img width=\"32\" height=\"32\" src=\"https://d2fi4ri5dhpqd1.cloudfront.net/public/resources/social-networks-icon-sets/circle-color/[email protected]\" alt=\"Twitter\" title=\"Twitter\" style=\"text-decoration: none; -ms-interpolation-mode: bicubic; height: auto; border: none; display: block;\"></a></td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td style=\"word-break: break-word; vertical-align: top; padding-bottom: 5px; padding-right: 3px; padding-left: 3px;\" valign=\"top\"><a href=\"https://plus.google.com/plus.google.com/109724380858295089337\" target=\"_blank\"><img width=\"32\" height=\"32\" src=\"https://d2fi4ri5dhpqd1.cloudfront.net/public/resources/social-networks-icon-sets/circle-color/[email protected]\" alt=\"Google+\" title=\"Google+\" style=\"text-decoration: none; -ms-interpolation-mode: bicubic; height: auto; border: none; display: block;\"></a></td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td style=\"word-break: break-word; vertical-align: top; padding-bottom: 5px; padding-right: 3px; padding-left: 3px;\" valign=\"top\"><a href=\"https://www.youtube.com/channel/UCJlNTrfQdO3KYXhJ0E7sNBA\" target=\"_blank\"><img width=\"32\" height=\"32\" src=\"https://d2fi4ri5dhpqd1.cloudfront.net/public/resources/social-networks-icon-sets/circle-color/[email protected]\" alt=\"YouTube\" title=\"YouTube\" style=\"text-decoration: none; -ms-interpolation-mode: bicubic; height: auto; border: none; display: block;\"></a></td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t</tr>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t</tbody>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t</table>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t</td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t</tr>\n\t\t\t\t\t\t\t\t\t\t\t\t</tbody>\n\t\t\t\t\t\t\t\t\t\t\t</table>\n\t\t\t\t\t\t\t\t\t\t\t<!--[if mso]><table width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\"><tr><td style=\"padding-right: 10px; padding-left: 10px; padding-top: 10px; padding-bottom: 10px; font-family: Arial, sans-serif\"><![endif]-->\n\t\t\t\t\t\t\t\t\t\t\t<div style=\"color:#555555;font-family:Arial, Helvetica Neue, Helvetica, sans-serif;line-height:1.2;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div style=\"font-size: 12px; line-height: 1.2; font-family: Arial, Helvetica Neue, Helvetica, sans-serif; color: #555555; mso-line-height-alt: 14px;\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p style=\"font-size: 12px; line-height: 1.2; text-align: center; word-break: break-word; font-family: Arial, Helvetica Neue, Helvetica, sans-serif; mso-line-height-alt: 14px; margin: 0;\"><strong>EXPONEA</strong></p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p style=\"font-size: 12px; line-height: 1.2; text-align: center; word-break: break-word; font-family: Arial, Helvetica Neue, Helvetica, sans-serif; mso-line-height-alt: 14px; margin: 0;\">41 Corsham Street<br>London N1 6DR<br>United Kingdom</p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p style=\"font-size: 12px; line-height: 1.2; text-align: center; word-break: break-word; font-family: Arial, Helvetica Neue, Helvetica, sans-serif; mso-line-height-alt: 14px; margin: 0;\"><br><strong>T :</strong> +44 (0) 203 086 8894</p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p style=\"font-size: 12px; line-height: 1.2; text-align: center; word-break: break-word; font-family: Arial, Helvetica Neue, Helvetica, sans-serif; mso-line-height-alt: 14px; margin: 0;\"><strong>E :</strong> [email protected]<br><strong>W :</strong> www.exponea.com</p>\n\t\t\t\t\t\t\t\t\t\t\t\t</div>\n\t\t\t\t\t\t\t\t\t\t\t</div>\n\t\t\t\t\t\t\t\t\t\t\t<!--[if mso]></td></tr></table><![endif]-->\n\t\t\t\t\t\t\t\t\t\t\t<div style=\"font-size:16px;text-align:center;font-family:Arial, Helvetica Neue, Helvetica, sans-serif\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"unsubscribe\" style=\"font-size: 11px;\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tIf you don't wish to receive similar emails in the future, click <a href=\"{{email.unsubscribe}}\">here</a> and unsubscribe from future communication of this type.\n\t\t\t\t\t\t\t\t\t\t\t\t</div>\n\t\t\t\t\t\t\t\t\t\t\t</div>\n\t\t\t\t\t\t\t\t\t\t\t<!--[if (!mso)&(!IE)]><!-->\n\t\t\t\t\t\t\t\t\t\t</div>\n\t\t\t\t\t\t\t\t\t\t<!--<![endif]-->\n\t\t\t\t\t\t\t\t\t</div>\n\t\t\t\t\t\t\t\t</div>\n\t\t\t\t\t\t\t\t<!--[if (mso)|(IE)]></td></tr></table><![endif]-->\n\t\t\t\t\t\t\t\t<!--[if (mso)|(IE)]></td></tr></table></td></tr></table><![endif]-->\n\t\t\t\t\t\t\t</div>\n\t\t\t\t\t\t</div>\n\t\t\t\t\t</div>\n\t\t\t\t\t<!--[if (mso)|(IE)]></td></tr></table><![endif]-->\n\t\t\t\t</td>\n\t\t\t</tr>\n\t\t</tbody>\n\t</table>\n\t<!--[if (IE)]></div><![endif]-->\n</body>\n\n</html>","preheader":"Here's what we've been up to","provider":{"type":"no"},"reply_to":null,"sender_email":"[email protected]","sender_name":"Your Brand","subject":"We haven't heard from you in a while","translations":{}},"type":"beefree"},"email_on_acid_test_id":null,"frequency_policy":"smart-newsletter-policy","general_consent":false,"id":30,"name":"Reactivation email campaign","precedence_bulk":false,"recipient_email":"","recipient_name":"","template_id":null,"transfer_identity":true,"transfer_identity_version":"v2","transfer_user_identity":"first_click","type":"send-email-action","unsubscribe_list":"Chatbot","url_params":null,"url_params_version":"v2","utm":null,"version":5,"x":2367,"y":157},{"id":17,"name":"limit per domain=25000","reset":null,"steps":[{"group":"{{ customer.email_domain }}","id":"5e81eb3b7cbd1fd5b97ff4c3","limit":"{% if reports['5e889529b2dde7cdd52c8d92'].rows[0][0] < 0.005 %}25000{% else %}0{% endif %}"}],"type":"limit","version":5,"x":1782,"y":859},{"id":32,"name":"limit per domain=35000","reset":null,"steps":[{"group":"{{ customer.email_domain }}","id":"5e81eb3b7cbd1fd5b97ff4c3","limit":"{% if reports['5e889529b2dde7cdd52c8d92'].rows[0][0] < 0.005 %}35000{% else %}0{% endif %}"}],"type":"limit","version":4,"x":1834,"y":937},{"id":18,"name":"limit per domain=50000","reset":null,"steps":[{"group":"{{ customer.email_domain }}","id":"5e81eb3b7cbd1fd5b97ff4c5","limit":"{% if reports['5e889529b2dde7cdd52c8d92'].rows[0][0] < 0.005 %}50000{% else %}0{% endif %}"}],"type":"limit","version":5,"x":1899,"y":1015},{"id":33,"name":"limit per domain=70000","reset":null,"steps":[{"group":"{{ customer.email_domain }}","id":"5e81eb3b7cbd1fd5b97ff4c5","limit":"{% if reports['5e889529b2dde7cdd52c8d92'].rows[0][0] < 0.005 %}70000{% else %}0{% endif %}"}],"type":"limit","version":4,"x":1951,"y":1093},{"id":36,"name":"limit per domain=10000","reset":null,"steps":[{"group":"{{ customer.email_domain }}","id":"5e81eb3b7cbd1fd5b97ff4bf","limit":"{% if reports['5e889529b2dde7cdd52c8d92'].rows[0][0] < 0.005 %}10000{% else %}0{% endif %}"}],"type":"limit","version":4,"x":1626,"y":625},{"id":14,"name":"limit per domain=5000","reset":null,"steps":[{"group":"{{ customer.email_domain }}","id":"5e81eb3b7cbd1fd5b97ff4bd","limit":"{% if reports['5e889529b2dde7cdd52c8d92'].rows[0][0] < 0.005 %}5000{% else %}0{% endif %}"}],"type":"limit","version":5,"x":1496,"y":443},{"id":15,"name":"limit per domain=8000","reset":null,"steps":[{"group":"{{ customer.email_domain }}","id":"5e81eb3b7cbd1fd5b97ff4bf","limit":"{% if reports['5e889529b2dde7cdd52c8d92'].rows[0][0] < 0.005 %}8000{% else %}0{% endif %}"}],"type":"limit","version":5,"x":1561,"y":534},{"id":37,"name":"limit per domain=15000","reset":null,"steps":[{"group":"{{ customer.email_domain }}","id":"5e81eb3b7cbd1fd5b97ff4bf","limit":"{% if reports['5e889529b2dde7cdd52c8d92'].rows[0][0] < 0.005 %}15000{% else %}0{% endif %}"}],"type":"limit","version":4,"x":1678,"y":703},{"id":16,"name":"limit per domain=20000","reset":null,"steps":[{"group":"{{ customer.email_domain }}","id":"5e81eb3b7cbd1fd5b97ff4c1","limit":"{% if reports['5e889529b2dde7cdd52c8d92'].rows[0][0] < 0.005 %}20000{% else %}0{% endif %}"}],"type":"limit","version":5,"x":1730,"y":781},{"count_template":"{{ range(0,360) | random }}","id":40,"type":"wait-action-dynamic","units":"minutes","version":4,"x":2107,"y":157},{"id":41,"text":"spread evenly for 6 hours period","type":"label","version":4,"x":2016,"y":118},{"active":true,"datetime":1648764000,"id":50,"type":"planned-trigger","version":6,"x":131,"y":-64},{"id":51,"text":"Set the time of the campaign start","type":"label","version":3,"x":53,"y":-103},{"id":52,"text":"Check the events and attributes in all conditions. Adjust to your data naming when needed.","type":"label","version":3,"x":326,"y":53},{"id":53,"text":"Check if email_domain is calculated in your data. \nIf not, launch domain strip scenario.","type":"label","version":3,"x":950,"y":-90},{"id":19,"name":"limit per domain=100000","reset":null,"steps":[{"group":"{{ customer.email_domain }}","id":"5e81eb3b7cbd1fd5b97ff4c7","limit":"{% if reports['5e889529b2dde7cdd52c8d92'].rows[0][0] < 0.005 %}100000{% else %}0{% endif %}"}],"type":"limit","version":5,"x":2016,"y":1171},{"id":9,"name":"limit per domain=100","reset":null,"steps":[{"group":"{{ customer.email_domain }}","id":"5e81eb3b7cbd1fd5b97ff4b3","limit":"{% if reports['5e889529b2dde7cdd52c8d92'].rows[0][0] < 0.005 %}100{% else %}0{% endif %}"}],"type":"limit","version":5,"x":1080,"y":1},{"count":1,"id":20,"type":"wait-action","units":"days","version":5,"x":1145,"y":105},{"id":10,"name":"limit per domain=200","reset":null,"steps":[{"group":"{{ customer.email_domain }}","id":"5e81eb3b7cbd1fd5b97ff4b5","limit":"{% if reports['5e889529b2dde7cdd52c8d92'].rows[0][0] < 0.005 %}200{% else %}0{% endif %}"}],"type":"limit","version":5,"x":1262,"y":92},{"count":1,"id":21,"type":"wait-action","units":"days","version":5,"x":1184,"y":196},{"count":1,"id":54,"type":"wait-action","units":"days","version":2,"x":1236,"y":287},{"count":1,"id":55,"type":"wait-action","units":"days","version":2,"x":1288,"y":365},{"count":1,"id":56,"type":"wait-action","units":"days","version":2,"x":1353,"y":456},{"count":1,"id":57,"type":"wait-action","units":"days","version":2,"x":1418,"y":547},{"count":1,"id":58,"type":"wait-action","units":"days","version":2,"x":1470,"y":638},{"count":1,"id":59,"type":"wait-action","units":"days","version":2,"x":1535,"y":716},{"count":1,"id":60,"type":"wait-action","units":"days","version":2,"x":1587,"y":794},{"count":1,"id":61,"type":"wait-action","units":"days","version":2,"x":1652,"y":872},{"count":1,"id":62,"type":"wait-action","units":"days","version":2,"x":1704,"y":950},{"count":1,"id":63,"type":"wait-action","units":"days","version":2,"x":1756,"y":1028},{"count":1,"id":64,"type":"wait-action","units":"days","version":2,"x":1808,"y":1106},{"count":1,"id":65,"type":"wait-action","units":"days","version":2,"x":1860,"y":1184},{"id":66,"text":"Make sure to update the assets of the email:\n- Links\n- Design\n- Messaging (make sure you actually adopted the actions mentioned in the email)","type":"label","version":2,"x":2250,"y":261}],"prevent_archivation":false,"queue_version":0,"show_description_in_view":false,"status":"draft","tags":[]},"id":"5e889529b2dde7cdd52c8d6e","type":"campaign_design"},{"data":{"archived":false,"cloned_from_id":null,"components":[{"evaluate":false,"position":{"height":{"type":"fixed","value":29},"width":12,"x":0,"y":0},"project_id":"6f2aec76-b09c-11e6-a7f7-141877340e97","text":"<p><strong>Reactivation email campaign</strong></p>\n\n<p><u>Idea</u>: Reach out to inactive part of your email base in hunt for additional transactions and revenues right now.&nbsp;</p>\n\n<p><u>Background</u>: In order to nurture your email base health and email domain reputation the common practice is to send usual email marketing messages only to the active part of it. The usually large inactive part remains untouched as it poses risk of falling into spam traps. However, when there is a neccesity to drive sales even in non-standard ways, you can try reaching out to these email addresses, but only in a warmpu sending scheme and cautiously monitoring the results.&nbsp;</p>\n\n<p><u>Attention</u>: Look at numbers of email bounces and drops. If they reach high levels, stop the campaign. There is also a built-in evaluation in the campaign, which will stop sending automatically if&nbsp;of bounced emails &gt; 0.5% of emails sent. Check 'Reactivation email campaing tracking' report for details.</p>\n\n<p><u>Todos</u>:</p>\n\n<p>1. Set the date and time of starting the campaign. The campaign will start only once, from that moment the scenario will manage all the sendouts throughout next days.</p>\n\n<p>2. Check the filters to make sure they use your data attribute names. Adjust the definitions wherever needed.<br />\nAlso check if email_domain is calculated in your data.&nbsp;If not, launch the 'Domain strip' scenario which is included in this&nbsp;Initiative.</p>\n\n<p>3. Prepare the reactivation email contents and implement it under the email node named 'Reactivation email campaign'</p>\n\n<p>4. Test the scenario:</p>\n\n<p>- check how the conditions filter your email base under Test tab preview</p>\n\n<p>- send a test email to your mailbox</p>\n\n<p>5. If all fine, save all the changes and click Start.</p>\n\n<p>6. Everyday look at the results of 'Reactivation email campaing tracking' report.&nbsp;</p>\n","type":"html"}],"filters":{"attributes":[],"date_filter":{"absolute":false,"duration":{"count":30,"units":"days"},"enabled":false,"from_date":null,"offset":null,"to_date":null},"date_filter_override":false},"is_global_object":false,"name":"Readme","prevent_archivation":false,"tags":[],"used_project_ids":["6f2aec76-b09c-11e6-a7f7-141877340e97"]},"id":"5e889529b2dde7cdd52c8d86","type":"dashboard"}],"version":"v1.164.27"}

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It might not be possible to import the JSON file if your Exponea instance has not gone through the release 1.164 yet.

Launching Reactivation Email Campaign

Go to 'Readme' part of the Initiative and follow the described steps.

Updated 4 months ago



COVID-19 Reactivation Email Campaign


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