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Getting Started

  • What is Exponea?
    • How does Exponea work?
      • Customers and events
        • Web tracking - Javascript
          • Tracking API
        • Application interface

          Features

          • Analytics
            • Dashboards
            • Trends
            • Funnels
            • Reports
            • Retentions
            • Segmentations
            • Flows
            • Geo Analyses
            • Predictions
          • Campaigns
            • Scenarios
            • Web layers
            • Experiments
            • Email campaigns
            • Surveys
            • Recommendations
            • Remarketing (AdTech)
            • Design -> Test -> Evaluate
          • Data & Assets
            • Asset Manager
            • Customers
            • Catalogs
            • Vouchers
            • Imports
            • Data Manager
            • Metrics
            • Aggregates and running aggregates
            • Expressions
            • Event segmentations
            • Tag Manager
          • Integrations
            • Ads retargeting
            • Mandrill
            • Mailgun
            • Zapier
          • Settings and administration
            • Two-step verification
            • Tracking ID transformations
          • Other features
            • Inventory Management
            • Initiatives

          GDPR Features

          • Overview
            • Consent management
              • Consent categories
              • Tracking consent events
              • Managing consents in customer profile
              • Consent page
            • Data management
              • Data retention

            Using Exponea

            • Filtering data
              • Personalization in Jinja
                • HTML blocks
                  • UTM parameters
                    • Databases & Secure connections
                      • Web push notifications
                        • Rich push notifications
                          • Using Template Parameters
                            • AB testing

                              Business Use Cases

                              • AB Test Basic Evaluation
                                • Abandoned cart email
                                  • Automated email follow-ups
                                    • Average buyer value
                                      • Birthday and nameday emails
                                        • Cohort analysis
                                          • Countdown banner
                                            • Discount purchase behavior funnel
                                              • People are looking at this product
                                                • Personalized subject line
                                                  • Purchase and repurchase analysis
                                                    • Purchase frequency segmentation
                                                      • Purchase to session start funnel
                                                        • Reordering funnel
                                                          • Responsive NPS survey based on the answer
                                                            • Time between purchases
                                                              • Time-based session_start analytics
                                                                • First Purchase Anniversary
                                                                  • Troubleshooting / FAQ

                                                                    Developers

                                                                    • Javascript SDK
                                                                      • Tracking
                                                                      • Campaigns / Personalization
                                                                      • Cookies & Storage
                                                                      • Data Types
                                                                      • Config Object
                                                                    • Implementing via Google Tag Manager
                                                                      • Android SDK
                                                                      • IOS SDK
                                                                      • Python SDK
                                                                      • Flash SDK
                                                                      • Unity SDK

                                                                      Support

                                                                      Overview

                                                                      • Welcome
                                                                        • API overview
                                                                          • Response types

                                                                            Authorization

                                                                            • Access keys
                                                                              • Setting up access keys
                                                                                • Basic authentication
                                                                                  • Token authentication
                                                                                    • postRotate private key
                                                                                      • postRevoke private key

                                                                                        Customer API

                                                                                        • Customer API Overview
                                                                                          • postCustomer attributes
                                                                                            • postCustomer aggregates
                                                                                            • postCustomer consents
                                                                                            • postCustomer expressions
                                                                                            • postCustomer IDs
                                                                                            • postCustomer predictions
                                                                                            • postCustomer properties
                                                                                            • postCustomer segmentations
                                                                                          • postExport one customer
                                                                                            • postExport all customers
                                                                                              • postExport events
                                                                                                • postAnonymize one customer
                                                                                                  • postAnonymize customers - bulk
                                                                                                    • postRecommendations for customer

                                                                                                      Analysis API

                                                                                                      • Analysis API Overview
                                                                                                        • postFunnels
                                                                                                          • postReports
                                                                                                            • postRetentions
                                                                                                              • postSegmentation

                                                                                                                Catalog API

                                                                                                                • Catalog API Overview
                                                                                                                  • postCreate catalog
                                                                                                                    • getGet list of all catalogs
                                                                                                                      • getGet catalog name
                                                                                                                        • getGet catalog items
                                                                                                                          • getGet catalog item
                                                                                                                            • putUpdate catalog name
                                                                                                                              • putCatalog item
                                                                                                                                • postCatalog item (partial-update)
                                                                                                                                  • deleteDelete catalog
                                                                                                                                    • deleteDelete catalog item
                                                                                                                                      • deleteDelete catalog items

                                                                                                                                        Tracking API

                                                                                                                                        • Tracking API Overview
                                                                                                                                          • getSystem time
                                                                                                                                            • postUpdate customer properties
                                                                                                                                              • postAdd event
                                                                                                                                                • postBatch commands

                                                                                                                                                  Email API

                                                                                                                                                  • postTransactional email

                                                                                                                                                    Recent Posts

                                                                                                                                                    • Release 1.132

                                                                                                                                                    Archive

                                                                                                                                                    • June 2018 (1)
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                                                                                                                                                    Documentation

                                                                                                                                                    Recommendations

                                                                                                                                                    Introduction

                                                                                                                                                    What is Exponea?

                                                                                                                                                    Exponea is a customer experience platform providing email marketing, lifecycle intelligence, automation, product recommendations, predictive intelligence, personalization, and full channel automation.

                                                                                                                                                    Birthday and nameday emails

                                                                                                                                                    Birthday

                                                                                                                                                    Abandoned cart email

                                                                                                                                                    What abandoned cart email campaign is

                                                                                                                                                    First Purchase Anniversary

                                                                                                                                                    This campaign sends email and/or SMS messages to customers who made their first purchase one year ago.

                                                                                                                                                    Inventory Management

                                                                                                                                                    Intro

                                                                                                                                                    Catalogs

                                                                                                                                                    Catalogs store records of items that don't bear a direct relationship to the customer. A Catalog is a lookup table with one primary key item_id and can store tables that have a fixed number of columns. A product catalog, for instance, will have columns for the product name, prices, image URL's, and stock availability.

                                                                                                                                                    AB Test Basic Evaluation

                                                                                                                                                    The AB Test Basic Evaluation presents a high-level overview of the results of your AB test. It lets you compare the performance of your campaign compared to a control group or a different version and see whether there are any uplifts in the key metrics.

                                                                                                                                                    Tag Manager

                                                                                                                                                    Introduction

                                                                                                                                                    Campaigns / Personalization

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                                                                                                                                                    Purchase to session start funnel

                                                                                                                                                    This guide will help you understand

                                                                                                                                                    Imports

                                                                                                                                                    Introduction

                                                                                                                                                    Discount purchase behavior funnel

                                                                                                                                                    This guide will help you understand

                                                                                                                                                    Data Manager

                                                                                                                                                    Introduction

                                                                                                                                                    Reference

                                                                                                                                                    Recommendations for customer

                                                                                                                                                    Authentication

                                                                                                                                                    Customer attributes

                                                                                                                                                    Authentication

                                                                                                                                                    API overview

                                                                                                                                                    API name